About Us

Where Movement Meets Radiance

At Form & Glow, we believe fitness isn’t a chore—it is the ultimate act of self-love. We were founded on a simple philosophy: Move with purpose, live with radiance.

Our Story

We are a modern e-commerce destination designed for the woman who views movement as an integral part of her self-care lifestyle. Whether you are finding your flow on the yoga mat, hitting a personal best in the gym, or simply building healthier daily rituals, we are here to support you.

Our Dual Philosophy We view wellness through two distinct yet connected worlds:

Form (Apparel)
High-performance active-wear designed to empower your silhouette. We prioritize aesthetics and quality, ensuring you feel confident from your first morning stretch to your evening wind-down.


Glow (Wellness)
The essential tools that complement your movement. From eco-friendly yoga mats and resistance bands to hydration bottles and recovery tools, this collection is curated to support holistic well-being for both body and mind.

Who we design for
Women aged 25-45 who are active in yoga, the gym, running, or simply building healthier routines. They value aesthetics, quality, and holistic wellness, and choose brands that reflect their lifestyle.

Our promise
We believe in quality over quantity. We keep our collection tight, our design considered, and our palette calm, ensuring that every piece in your routine feels intentional.